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Tip: Look for narrowly defined niche markets where your product or service solves a unique need of the customers. Focus your marketing on them instead of trying to reach a broadly defined general market. You'll generate more sales and enjoy a better return on your advertising expense.

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Look for razors with safety guard wires over the blades to minimize the risk of cuts and nicks and skin irritation. Blades with a platinum chrome finish maintain their sharpness.

Most effective: Large, flat areas like the arms and legs. Least effective: Curved areas like the underarms, and may cause significant trauma to the face and other thin skinned areas.

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As well, each province and territory has its own rules. Ontario charges eight percent retail sales tax on many typical Internet transactions whereas Alberta has no provincial sales tax.